Group
A multi-business Tunisian holding.
A diversified group, a shared vision
LASO Group is a diversified Tunisian group operating in several strategic sectors: automotive, car rental, digital payment solutions, industrial, cosmetic and nutritional products.
Through its subsidiaries, the group develops modern, accessible and customer-oriented services, with a vision based on innovation, quality and sustainable growth.
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Since
Vision
To become a benchmark group in Tunisia in its business sectors, recognized for quality and innovation.
Mission
To offer useful, reliable and accessible products and services to individuals, businesses and partners.
Our values
Innovation, trust, performance and customer proximity guide each of our decisions.
The Management
Groupe LASO
"LASO Group was built around a simple conviction: to create lasting value by placing the customer and quality at the heart of every business. Our complementary subsidiaries share the same demand for excellence and innovation."
Key milestones
Group creation
Launch of LASO Group’s first activities.
Automotive development
TLM Motor strengthens the group’s presence in the automotive sector.
Mobility & rental
Self Drives expands the group’s mobility offering.
Digital shift
Smart Paiement Way develops digital payment services.
Industry & nutrition
ENOVA completes the industrial and nutritional portfolio.